Thursday, February 6, 2014

First advertisement analysis- 'Fresh and Tasty' & 'Veira 3D Panasonic'

Fresh and Tasty
This advertisement for the Dallas Farmers Market appeals, or catches the attention of the audience as it resembles the chip container of a famous fast food restaurant. This is effective because the audience will at first think it is advertising the fast food, and then once they look closer they will realise that is is actually about a farmers market, and vegetables. The use of colour is also effective as bright colours have been used, which also assists in getting the attention of the audience. The advertisement is mainly visual, meaning there are not many words that the audience must read, aside from the essential information. This informs the audience about what they need to know and can be read and understood in a short amount of time. 




Veira 3D- Panasonic

The advertisement about the 3D TV is very eye catching as it is an unusual sight. When the audience first glances at the picture they will see that there is a dinosaur in the living room. This also helps in emphasizing the point of it being a 3D TV and it feeling like the movie or television show is real. Neutral colours have also been used to create ore of a wild and jungle like look to the living room, and around the main part (the dinosaur) it is brighter and as you get further to the edge of the picture is darkens, helping create a focal point. Also there are not many words other than brand and type of TV it is. This a smart move on the advertisers part as the company knows that it is a well known company therefore doesn’t need to provide the reader with any more information, also by not having many words it doesn’t bore the audience. 

Hand Sanitiser- Advertisement analysis

This advertisement is promoting hand sanitiser, and uses various visual techniques as well as limited words, which  makes the advertisement extremely eye catching.

The artist has used a number of visual techniques to draw attention to the audience and make them want to buy the product. The image is of a telephone machine, but rather than using actual buttons, dirty fingers have been used. This has been used to make the audience think about what they have been touching and what germs would be on their hands, therefore causing them to want to use hand sanitizer. Along with this, the artist has enhanced the effect by using dull colours, rather than bright ones. This makes the image look more gloomy, and less happy which is what the artist wants you to feel about the dirt on your hands. Visual techniques have been greatly used in this advertisement and help with drawing the audiences attention.

In the advertisement the image is the main focal point, and uses only limited words. Although it does not give a great deal of information to the audience it give what is needed the brand and a simple rhetorical question. This is effective as it doesn’t make the advertisement too busy, and the image is so powerful that extra unneeded  words and written components are no
t needed.


Tuesday, October 16, 2012

Abandon by Meg Cabot

My book Abandon by Meg Cabot is about a girl who died when she was 15 and came back to life. But while she was dead she met a person in the underworld (where the dead go before  going to their final destination, either heaven or hell) and then remembers an accounted with him previously when she was seven. They both fall for each other but think the other hates them. The guy from the underworld, John, gives pierce a magical necklace which is meant to worn her when evil is around. When they finally see that they love each other he takes her back to his underworld.

I give this book a rating of 5 out of 5